NovaPay crossed the threshold of UAH 2 billion in its loan portfolio

NovaPay’s loan portfolio* has exceeded UAH 2 billion. In less than two years, the company has developed a credit system that combines products for individuals and businesses, from credit cards issued in 10 seconds to installment plans and business loans.

‘A loan portfolio of UAH 2 billion is not about aggressive growth, but about a responsible strategy. We are consciously building a model in which risks for all parties are minimised, and credit is a tool for development. Every hryvnia in our loan portfolio multiplies across the economy. Installment plans stimulate domestic demand, credit cards facilitate access to goods and services, and business loans support the operational stability of entrepreneurs,’ said Bohdan Gryvko, Director of Risk Management at NovaPay.

Consumer lending remains a key driver of portfolio growth, with a volume of over UAH 1.75 billion. Customers actively use products for daily needs, online purchases, and logistics:

• Installment plans – UAH 833 million. The largest product in the portfolio. Its growth directly correlates with the development of e-commerce: the more Ukrainians buy online, the greater the need for convenient installment payment tools.
  
• Credit card – over UAH 620 million. The product was launched only 10 months ago, but 60,000 customers have already used it. Average credit limit – UAH 30,000. The card also offers up to 20% cashback on delivery payments via Nova poshta and cash-on-delivery fees (provided the parcel is registered for cash-on-delivery), making it advantageous for online purchases.
• Parcel on credit – almost UAH 290 million. A unique product for Ukraine, created thanks to integration with Nova poshta. If a customer has ordered goods with cash-on-delivery but does not have enough funds, they can apply for a loan in the NovaPay app in a few minutes and pick up the parcel immediately.

The main audience for NovaPay credit products is Ukrainians aged 26–45: active online shoppers and customers of logistics services.

The business customer loan portfolio exceeded UAH 257 million. The financing is aimed at supporting the liquidity of entrepreneurs, online stores, and partners of NOVA Group (Nova poshta).

NovaPay continues to invest in developing lending services and implementing technological solutions that ensure a responsible approach, transparency, and convenience for every customer.

NovaPay is an international financial service from the NOVA (Nova poshta) group of companies. It has been providing convenient financial solutions to individuals and businesses for almost 14 years, operating both online and offline through more than 3,600 branches across Ukraine. The NovaPay app is a unified financial platform with separate profiles for personal and business needs. Today, the service is used by nearly a million customers, tens of thousands of entrepreneurs, and hundreds of companies across the country.

* Loans are provided by NovaPay Credit LLC